Honda has partnered with security specialist Datatool to tackle the rising issue of rural crime.

All new Honda ATV and Pioneer utility machines are fitted with state-of-the-art tracking equipment free-of-charge.

Customers will have a paid option of adding on Datatool’s TQA-approved TrakKING Adventure package, which uses GPS chip set technology to offer theft protection, instant notifications and full journey history logging.

A key safety feature in the Datatool package is the ‘G Sense’ impact alert notifications, which use a highly-sensitive 3D accelerometer to detect rollovers or high g-force impacts and alert an emergency contact via SMS – ideal for those working by themselves in remote locations. The system also includes location-based alerts, which automatically send a notification when the vehicle leaves a specified area.

Andrew Parr, Sales Operations Department Manager at Honda (UK), commented: “According to insight from NFU Mutual, the cost of rural crime has increased by 13.4% since 2016 alone – costing the UK some £44.5 million every year. The problems faced by rural communities are growing, meaning more needs to be done to improve crime prevention measures.

“We take security incredibly seriously and wanted to highlight the positive role manufacturers can play in tackling rural crime. Our partnership with Datatool is the latest in a long line of initiatives to lead the way in all-terrain security."

Dave Plummer, Datatool Brand Manager at Scorpion Automotive, added: “Fitting a tracking device to your all-terrain vehicle significantly increases the chances of recovery after theft and is also looked upon highly favourably by leading insurance companies.”